Apac Marketing Manager
huntsman
📍 china - huntsman campus shanghai china🕐 29d ago🔗 workday
Job Description
**Job Description**:
**KEY** **ACCOUNTABILITIES**
This position plays a strategic role in accelerating APAC Automotive segment growth by leading segment-focused market development, customer opportunity identification, and cross-functional commercial execution. In addition, this role serves as the primary APAC contact for project governance to support regional business growth and drive commercial excellence.
**Automotive Segment Leadership (70%)**
* **Market Intelligence:**
* Build a deep understanding of APAC automative value chain, customer needs, competitive landscape, and emerging technology trends.
* Monitor industry developments and identify growth opportunities, and transfer market shifts into actionable growth opportunities.
* **Opportunity Development:**
* Partner with sales and technical teams to convert customer needs into qualified opportunities and healthy pipeline.
* Lead regular opportunities review and track key projects to accelerate commercial growth.
* **Segment Strategy & Execution:**
* Act as the key APAC marketing interface for the Automotive segment by leading to the execution of segment strategy and aligning priorities across Sales, R&D, Product Management, and Operations.
* Provide structured innovation/project support for new automotive applications and contribute to the segment 5-year growth plan by defining opportunity spaces, growth levers, and execution priorities.
**Functional Responsibility (30%)**
* **End-to-End Project Management:** Define project scope, goals, and deliverables. Lead cross-functional teams (R&D, Sales, Supply Chain, Operations) through the standard stage-gate process from initiation to commercialization.
* **Resource & Risk Management:** Develop detailed project plans, allocate resources effectively, and proactively identify bottlenecks. Formulate mitigation strategies to ensure on-time and on-budget delivery.
* **Stakeholder Communication:** Facilitate regular project review meetings, track KPIs, and provide transparent status reports to senior management and key stakeholders.
**QUALIFICATIONS**
* Technical and/or Marketing degree, with >8 years of professional marketing experience.
* Solid automotive segment experience is required, preferably with exposure to chemical/material solutions, OEM/Tier value chains, EV-related applications, or automotive innovation projects.
* Capacity to translate information into business opportunities & threats
* Good influencing, listening and communications skills, with a proven ability to influence multiple stakeholders in a global arena
* Capability of working with remote teams
* Take ownership & accountability for results
* Solution & result oriented skills with a team player attitude
* Native Mandarin, English fluency, 3rd language as a plus
**KEY COMPETENCIES**
* Strong and resilient personality
* Trained analyst with broad know-how in market and customer analysis
* Proficient in marketing processes & tools
* Strong excel, PPT and financial analysis skills
* Dealing with ambiguity, influencing
* Ability to distill complex information and convey clear and compelling messages, supporting strategy developments
* Accountability, results orientation
* Continuous learning
* Commercially & financially savvy
**Additional Locations:**