Assistant Manager Mx PM
thai samsung electronics
📍 junction city tower yangon myanmar myanmar burma🕐 1mo ago🔗 workday
Job Description
**Position Summary**
Responsible for driving the marketing strategy, positioning, and performance of Samsung’s A series smartphone portfolio, ensuring premium brand leadership and profitable growth.
**Role and Responsibilities**
* Lead integrated product marketing strategy for models across the full lifecycle
* Define and execute premium positioning and communication strategy to strengthen brand preference
* Manage end-to-end product launch projects including planning, execution, and performance tracking
* Formulate pricing strategy and structure for high-end models, including price protection and margin stability
* Manage partner margin structure and drive sustainable profitability
* Collaborate with internal stakeholders (Sales, SCM, Logistics, R&D, etc.) to ensure operational excellence
* Provide market insights and consumer trend analysis to support strategic decisions
* Strengthen business relationships with key strategic partners and premium channels
* Oversee marketing budget and control P&L for product line
* Conduct pre & post campaign analysis to maximize ROI and optimize marketing efficiency
* Monitor product performance vs targets and implement corrective actions when necessary
* Create & Develop strategies to grow market share and reinforce Samsung’s leadership in the premium segment
* Act as product expert for product innovation.
* Performs other duties as assigned by HOD
**Skills and Qualifications**
* Bachelor’s degree required, Master’s degree from oversea preferred
* Solid knowledge on Strong ability to analyze market data and translate it into strategic business plans
* Proven capability to communicate with sales and marketing teams to set and achieve targets
* Ability to work in a fast-paced environment with strong prioritization and urgency
* Strong understanding of financing schemes and installment calculation models
* Excellent proficiency in Microsoft Excel and PowerPoint
* High level of business English proficiency (written and verbal)
* Solid knowledge of P&L management and accounting fundamentals
* Highly analytical mindset with excellent problem-solving ability
* Strong numerical aptitude and logical thinking skills
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