Associate Marketing Manager
813 michelin maroc sarl
📍 casablanca morocco🕐 1mo ago🔗 workday
Job Description
Associate Marketing Manager
\- - - - - - - - - - - -
**Misison:**
**Coordinate the deployment of the territory marketing and commercial plan for one or several segments**
**Key expected achievement:**
**Territory Segment management**
* Implement the territory segments G2M plans (SAVE - Solution, Access, Value, Experience)
* Engage and provide on-going support to Customer facing teams in the launch and the execution of the SAVE actions. Provide corrective measures as needed
* Deploy and coordinate new offers locally and monitor/ promote existing offers
* Ensure Sales and Distribution are provided with the correct enablement elements to support the segment (s) growth
* Lead actions to increase Customers leads, conversions and retentions in line with the distribution approach
* Steer current activities through on-going analysis (Customer segment, sku, market trends, customer performance …)
* Feed information on the segment (s) during the Territory business reviews, leveraging all type of market data and insights, providing corrective action plans at territory levels
* Ensure the sku forecast and supply is aligned with the Territory business ambitions (customer and market evolution, product lifecycle, etc.)
* Provide support for ad-hoc regional or worldwide projects
* Analyze and propose potential local opportunities in line with the Territory G2M plan
KEY EXPERIENCES IN:
* Working with customers
* Analytic and reporting
* Project management