Brand Lead – Cenovis and Eve China

1451 opella healthcare shanghai

📍 shanghai china🕐 8d ago🔗 workday

Job Description

You’ve built experience, now use it where bold ideas meet real impact. At Opella, we’re challenging how self-care works for millions of people and need leaders and experts ready to shape what’s next. As a Brand Lead, you’ll bring your skill, your curiosity and your drive to make health simpler, smarter and more human. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- **KEY ACCOUNTABILITIES** ------------------------ ·  Lead the development and execution of portfolio innovation strategy, including analysis, planning, implementation, and ongoing performance monitoring. --------------------------------------------------------------------------------------------------------------------------------------------------------- ·  Develop and implement brand strategies to drive sustainable sales growth and achieve business objectives and targets. ------------------------------------------------------------------------------------------------------------------------ ·  Design and plan marketing activities in alignment with brand strategy to enhance brand equity and market positioning. ------------------------------------------------------------------------------------------------------------------------ ·  Execute, monitor, and evaluate agreed tactical plans to ensure effective delivery and continuous brand growth. ----------------------------------------------------------------------------------------------------------------- ·  Collaborate with cross-functional local and regional teams to support the effective execution of branding and marketing strategies. -------------------------------------------------------------------------------------------------------------------------------------- ·  Manage brand performance, including sales forecasting, budget planning and control, and evaluation of marketing mix to ensure cost effectiveness and optimal return on investment. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- ·  Develop and manage product launch timelines based on pipeline priorities and regulatory requirements. -------------------------------------------------------------------------------------------------------- ·  Identify market insights and business opportunities through customer engagement and market analysis. ------------------------------------------------------------------------------------------------------- ·  Establish and maintain collaboration with Cenovis/EVE teams across markets to leverage global pipeline opportunities and drive synergies. -------------------------------------------------------------------------------------------------------------------------------------------- **JOB-HOLDER ENTRY REQUIREMENTS:** ---------------------------------- * Bachelor degree in related field -------------------------------- * At least 7 years in related experience in healthy food, FMCG or consumer healthcare industry with expertise in marketing and commercial excellence -------------------------------------------------------------------------------------------------------------------------------------------------- **COMPETENCIES:** ----------------- * Strong branding and marketing capabilities ------------------------------------------ * Business results oriented – ability to perform, to budget and manage forecast ----------------------------------------------------------------------------- * Project management capabilities - attention to detail & complex processes ------------------------------------------------------------------------- * Strong financial & analytical skills ------------------------------------ * Strong negotiation and influencing skills ----------------------------------------- * Proactive, positive and innovative mind --------------------------------------- * Excellent presentation and communications skills, both written and verbal (English & Mandarin) ---------------------------------------------------------------------------------------------- This is more than the next step in your career, it’s a chance to lead change and help reinvent self-care for the world. If you’re ready to challenge, inspire and deliver impact that matters, we’re ready for you. We are challengers. We are Opella. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ Opella values diversity in all its forms and is committed to fostering a workplace where everyone can belong and excel. We welcome and encourage applications from people of all backgrounds. --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- **About Us:** ------------- Opella is the self-care challenger with the purest and third-largest portfolio in the Over The Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.   ------------------------------------------------------------------------------------------------------------------------------------------------------------------------ Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting. ------------------------------------------------------------------------------------------------------------------------------------------------------ At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan. ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- As a globally certified B Corp company, we are active players in the journey towards healthier people and planet. Find out more about our mission at [www.opella.com](http://www.opella.com/). ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Brand Lead – Cenovis and Eve China at 1451 opella healthcare shanghai | MergeJobs