Channel Marketing Executive
ingram micro malaysia sdn bhd
📍 petaling jaya malaysia malaysia🕐 2mo ago🔗 workday
Job Description
**It's fun to work in a company where people truly BELIEVE in what they're doing!**
Job Description:
**Ingram Micro is a leading technology company for the global information technology ecosystem.**
**With the ability to reach nearly 90% of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to business-to-business technology experts.**
**Our market reach, diverse solutions and services portfolio, and digital platform Ingram Micro Xvantage set us apart.**
We are seeking a dynamic and results-driven Channel Marketing Professional to join our team. The ideal candidate will have experience in managing end-to-end marketing events within the B2B industry, while also bringing working knowledge of digital marketing channels. This role requires a proactive, detail-oriented individual who thrives in planning, execution and coordination, with the ability to manage vendors, partners, suppliers, logistics, timelines, and on-site delivery. In addition, the candidate should be comfortable supporting digital initiatives, including email marketing, social media, e-commerce and campaign tracking. The successful candidate is a tactical and creative thinker with strong business acumen, excellent communication skills, and the ability to collaborate effectively with cross-functional teams to drive impactful marketing outcomes.
**Key Responsibilities:**
* Develop and implement marketing strategies and plans to support sales objectives and promote vendors’ IT products and solutions.
* Be a marketing business partner to product and vendor teams, contributing to lead generation strategies and supporting go-to-market initiatives.
* Develop marketing plans and present recommendations to stakeholders in support of business objectives.
* Plan, coordinate, and execute end-to-end marketing events, including vendor liaison, logistics with suppliers, budgeting, and on-site management, ensuring smooth execution and high-quality delivery.
* Support digital marketing initiatives, including email campaigns, social media, and B2B e-commerce activities, to drive engagement, online conversions, and lead generation.
* Track and report on campaign and event performance, providing insights and recommendations for continuous improvement.
* Demonstrate copywriting capabilities to create compelling content for various marketing channels.
* Manage the production of marketing materials, including brochures, presentations, and promotional content.
* Conduct market research to identify trends, customer needs, and competitive landscape.
* Build and maintain relationships with vendors and partners.
**Qualifications:**
* Bachelor's degree in Marketing, Business, or a related field.
* At least 5 years of experience in marketing, preferably within the B2B industry.
* Experience in developing marketing plans and presenting recommendations to stakeholders.
* Capability to plan, coordinate, and execute events successfully.
* Understanding of digital marketing channels, including email, social media, and e-commerce, and how they drive engagement and conversions.
* Proficiency in marketing software and tools (e.g. Canva, Adobe Customer Journey Analytics), with exposure to e-commerce or campaign tracking platforms.
* Excellent written and verbal communication skills.
* Strong analytical and problem-solving skills, with the ability to work with data.
* Project management skills with strong time management capabilities.
* Creative mindset with the ability to think outside the box.
* Self-starter and keen learner.
* Ability to work independently and as part of a team.
**Benefits:**
* Competitive salary and performance-based bonuses.
* Health, dental, and vision benefits.
* Flexible working benefit.
* Professional development opportunities.
* Collaborative work environment.