Copywriter
pavago
📍 Remote🌐 Remote💰 $15,600–$19,200/yearly🕐 3d ago🔗 himalayas
Job Description
**Copywriter (Conversion-Focused Marketing)**
**
Location:** Remote
**Compensation:** $1300 - $1600
**Position Overview**
We are looking for a performance-driven Copywriter who understands how to create messaging that converts.
This role is ideal for someone with strong experience writing:
* landing pages
* email campaigns
* nurture sequences
* paid ad copy
* funnel messaging
You will work closely with the marketing team to develop high-converting campaigns across multiple industries including healthcare, restaurants, fitness, ecommerce, and professional services.
We are looking for someone who combines creativity with data-driven thinking and understands how copy impacts conversions, engagement, and customer acquisition.
**Key Responsibilities**
**Landing Pages & Funnel Copy**
* Write and optimize high-converting landing pages, sales pages, and lead generation funnels
* Develop messaging tailored to different audience stages (awareness, consideration, conversion)
* Improve CTA performance, offer positioning, and conversion flow
* Collaborate with designers and marketers to align visuals and messaging
### Email Marketing & Lifecycle Campaigns
* Write cold outreach emails, nurture sequences, newsletters, and promotional campaigns
* Develop lifecycle messaging for lead generation, retention, and re-engagement
* Support segmentation-based email marketing strategies
* Optimize subject lines, hooks, CTAs, and conversion-focused messaging
### Paid Advertising & Campaign Support
* Write ad copy for Meta, Google, LinkedIn, and other paid channels
* Create performance-driven hooks and messaging frameworks
* Support campaign testing and copy iterations based on results
**Content & Optimization**
* **Conduct audience research and competitor analysis**
* **Support SEO-aware landing page and website content creation**
* **Analyze campaign performance and improve messaging based on engagement and conversion data**
* **Assist with A/B testing initiatives for headlines, CTAs, and offers**
**
**Requirements
Must-Haves****
* **3+ years of experience in copywriting, conversion-focused marketing, or digital marketing**
* **Strong portfolio showcasing landing pages, email campaigns, and conversion-focused copy**
* **Experience writing for B2B and/or B2C audiences**
* **Strong understanding of direct-response copywriting principles**
* **Excellent English communication and writing skills**
* **Ability to adapt tone and messaging across industries and audiences**
* **Familiarity with conversion metrics and campaign optimization**
### **
Preferred Qualifications**
* **Experience with email marketing platforms such as HubSpot, Klaviyo, Mailchimp, or GoHighLevel**
* **Experience supporting paid advertising campaigns**
* **Understanding of funnel stages (TOFU/MOFU/BOFU)**
* **SEO and search intent optimization experience**
* **Experience with A/B testing and CRO principles**
* **Familiarity with AI-assisted copywriting workflows and tools**
**
**Ideal Candidate****
* **Strong understanding of audience psychology and persuasive messaging**
* **Analytical and performance-oriented mindset**
* **Organized and able to manage multiple projects simultaneously**
* **Comfortable working in fast-paced remote environments**
* **Collaborative, proactive, and detail-oriented**
* **Able to balance creativity with measurable business outcomes**
**
**Nice-to-Have Experience****
* **E-commerce or DTC brands**
* **SaaS or B2B marketing**
* **Healthcare, restaurants, gyms, or local service businesses**
* **Lifecycle email marketing and retention campaigns**
* **UGC/VSL script writing**
### **To Apply**
### **Please include:**
* **Resume**
* **Portfolio or writing samples**
* **Examples of landing pages, emails, or campaigns you’ve worked on**
* **Any measurable results tied to your copy (CTR, CVR, open rates, conversions, etc.)**
Originally posted on [Himalayas](https://himalayas.app)