Copywriter

pavago

📍 Remote🌐 Remote💰 $15,600–$19,200/yearly🕐 3d ago🔗 himalayas

Job Description

**Copywriter (Conversion-Focused Marketing)** ** Location:** Remote **Compensation:** $1300 - $1600 **Position Overview** We are looking for a performance-driven Copywriter who understands how to create messaging that converts. This role is ideal for someone with strong experience writing: * landing pages * email campaigns * nurture sequences * paid ad copy * funnel messaging You will work closely with the marketing team to develop high-converting campaigns across multiple industries including healthcare, restaurants, fitness, ecommerce, and professional services. We are looking for someone who combines creativity with data-driven thinking and understands how copy impacts conversions, engagement, and customer acquisition. **Key Responsibilities** **Landing Pages & Funnel Copy** * Write and optimize high-converting landing pages, sales pages, and lead generation funnels * Develop messaging tailored to different audience stages (awareness, consideration, conversion) * Improve CTA performance, offer positioning, and conversion flow * Collaborate with designers and marketers to align visuals and messaging ### Email Marketing & Lifecycle Campaigns * Write cold outreach emails, nurture sequences, newsletters, and promotional campaigns * Develop lifecycle messaging for lead generation, retention, and re-engagement * Support segmentation-based email marketing strategies * Optimize subject lines, hooks, CTAs, and conversion-focused messaging ### Paid Advertising & Campaign Support * Write ad copy for Meta, Google, LinkedIn, and other paid channels * Create performance-driven hooks and messaging frameworks * Support campaign testing and copy iterations based on results **Content & Optimization** * **Conduct audience research and competitor analysis** * **Support SEO-aware landing page and website content creation** * **Analyze campaign performance and improve messaging based on engagement and conversion data** * **Assist with A/B testing initiatives for headlines, CTAs, and offers** ** **Requirements Must-Haves**** * **3+ years of experience in copywriting, conversion-focused marketing, or digital marketing** * **Strong portfolio showcasing landing pages, email campaigns, and conversion-focused copy** * **Experience writing for B2B and/or B2C audiences** * **Strong understanding of direct-response copywriting principles** * **Excellent English communication and writing skills** * **Ability to adapt tone and messaging across industries and audiences** * **Familiarity with conversion metrics and campaign optimization** ### ** Preferred Qualifications** * **Experience with email marketing platforms such as HubSpot, Klaviyo, Mailchimp, or GoHighLevel** * **Experience supporting paid advertising campaigns** * **Understanding of funnel stages (TOFU/MOFU/BOFU)** * **SEO and search intent optimization experience** * **Experience with A/B testing and CRO principles** * **Familiarity with AI-assisted copywriting workflows and tools** ** **Ideal Candidate**** * **Strong understanding of audience psychology and persuasive messaging** * **Analytical and performance-oriented mindset** * **Organized and able to manage multiple projects simultaneously** * **Comfortable working in fast-paced remote environments** * **Collaborative, proactive, and detail-oriented** * **Able to balance creativity with measurable business outcomes** ** **Nice-to-Have Experience**** * **E-commerce or DTC brands** * **SaaS or B2B marketing** * **Healthcare, restaurants, gyms, or local service businesses** * **Lifecycle email marketing and retention campaigns** * **UGC/VSL script writing** ### **To Apply** ### **Please include:** * **Resume** * **Portfolio or writing samples** * **Examples of landing pages, emails, or campaigns you’ve worked on** * **Any measurable results tied to your copy (CTR, CVR, open rates, conversions, etc.)** Originally posted on [Himalayas](https://himalayas.app)
Copywriter at pavago | MergeJobs | MergeJobs