Creative Group Head

anymind

📍 bangkok🕐 2mo ago🔗 greenhouse

Job Description

As a Creative Director at AnyMind Thailand, you will play a pivotal role in shaping and executing innovative influencer marketing strategies. This position requires a strong blend of creativity, strategic thinking, and leadership to craft impactful campaigns that resonate with audiences and deliver measurable results for our clients. What You'll Do • Guide and set the creative direction for the team annually, ensuring alignment with business goals, market evolution, and innovation roadmaps. • Lead the development of creative concepts and campaign ideas tailored to client objectives and market trends. • Provide creative leadership and mentorship to junior team members, fostering a culture of innovation and collaboration. • Collaborate closely with strategic planning, account management, and influencer management teams to align campaign direction with business goals. • Manage end-to-end campaign execution, from ideation to delivery, ensuring timeliness, quality, and performance KPIs. • Design and oversee KOL content plans, ensuring authenticity, engagement, and brand alignment. • Leverage AI technologies and emerging tools to enhance campaign ideation, content creation, and performance optimization. • Analyze campaign outcomes, generate insights, and recommend improvements for future initiatives. • Stay ahead of industry trends, consumer behavior, and platform innovations to continuously elevate campaign creativity. • Manage team capacity and maintain a freelance network for urgent or out-of-scope tasks. Who You Are • Bachelor’s degree in Marketing, Communications, Advertising, or related field. • 8+ years of experience in creative planning, influencer marketing, or digital campaign management, with at least 3 years in a managerial role. • Proven track record in developing and executing influencer-driven creative campaigns with measurable impact. • Solid understanding of KOL/influencer ecosystems across platforms (YouTube, Instagram, TikTok, Facebook, etc.). • Strong creative thinking and storytelling skills, with the ability to translate ideas into engaging influencer content. • Exceptional communication and presentation skills in both Thai and English. • Excellent project management and organizational skills, able to handle multiple campaigns simultaneously. • Passion for creativity, culture, AI adoption, and digital trends. Why You'll Love It • Advanced AI tools for all positions • Creative office at Emporium (BTS Phrom Phong) • Competitive Salary • Performance Review (2 times per year) • Annual Performance Bonus • Annual Paid Leave • Marriage, Compassionate, and Parental Leaves • Health Insurance • Social Security • Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD) • TGIF and other fun events at office
Creative Group Head at anymind | MergeJobs