Data Analytics Analyst

**What do we do?** * The TTS Analytics team provides analytical insights to the Product, Pricing, Client Experience and Sales functions within the global Treasury & Trade Services business. The team works on business problems focused on driving acquisitions, cross-sell, revenue growth & improvements in client experience. * The team extracts relevant insights, identifies business opportunities, converts business problems into analytical frameworks, uses big data tools and machine learning algorithms to build predictive models & other solutions, and designs go-to-market strategies for a huge variety of business problems. ROLE DESCRIPTION * The role will be Spec Analytics Intmd Analyst (C11) in the TTS Analytics team * The role will report to the AVP leading the team * The role will involve working on multiple analyses through the year on business problems across the client life cycle – acquisition, engagement, client experience and retention – for the TTS business * This will involve leveraging multiple analytical approaches, tools and techniques, working on multiple data sources (client profile & engagement data, transactions & revenue data, digital data, unstructured data like call transcripts etc.) to provide data driven insights to business and functional stakeholders QUALIFICATIONS **Experience:** * Bachelor’s Degree with 5-8 years of experience in data analytics, or Master’s Degree with 4-8 years of experience in data analytics, or PhD. * Must have: * Marketing analytics experience * Experience on business problems around sales/marketing strategy optimization, pricing optimization, client experience, cross-sell and retention * Experience across different analytical methods like hypothesis testing, segmentation, time series forecasting, test vs. control comparison etc. * Predictive modeling using Machine Learning * Experience with unstructured data analysis, e.g. call transcripts, using Natural language Processing (NLP)/ Text Mining * Good to have: * Experience in financial services * Experience working with data from different sources and of different complexity **Skills:** **Analytical Skills:** * Strong logical reasoning and problem solving ability * Proficient in converting business problems into analytical tasks, and analytical findings into business insights * Proficient in formulating analytical methodology, identifying trends and patterns with data * Has the ability to work hands-on to retrieve and manipulate data from big data environments **Tools and Platforms:** * Proficient in Python/R, SQL * Experience in Hive * Proficient in MS Excel, PowerPoint * Good to have: * Experience with PySpark * Experience with Tableau **Soft Skills:** * Ability to identify, clearly articulate and solve complex business problems and present them to the management in a structured and simpler form * Should have excellent communication and inter-personal skills * Strong process/project management skills * Ability to coach and mentor juniors * Contribute to organizational initiatives in wide ranging areas including competency development, training, organizational building activities etc. \------------------------------------------------------ **Job Family Group:** --------------------- Decision Management \------------------------------------------------------ **Job Family:** --------------- Business Analysis \------------------------------------------------------ **Time Type:** -------------- Full time \------------------------------------------------------ **Most Relevant Skills** ------------------------ Please see the requirements listed above. \------------------------------------------------------ **Other Relevant Skills** ------------------------- For complementary skills, please see above and/or contact the recruiter. \------------------------------------------------------ _Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law._ _If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review_ _[Accessibility at Citi](https://www.citigroup.com/citi/accessibility/application-accessibility.htm)._ _View Citi’s [EEO Policy Statement](https://www.citigroup.com/global/eeo-aa-policy) and the [Know Your Rights](https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) poster._