Digital Marketing Manager

Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society. About the role ============== Join our Digital Marketing team and help us make Digital Marketing excellent.  We are seeking a Digital Marketing Manager who possesses a blend of strategic thinking, creativity, and technical expertise. The ideal candidate will have a strong understanding of digital marketing channels, marketing automation using Hubspot and the data-driven optimization of marketing activities. Overall, we are looking for someone who can drive impactful digital initiatives, enhance brand visibility, and in particular contribute to business growth in a strong collaboration with the business.   **You will do:** * Hands-on Awareness  and Lead Generation Campaigns  * Setting up comprehensive multi-channel campaigns for awareness, lead generation and retargeting  * Creation of landing pages, paid ads (Google, Linkedin and others), webinars, newsletters  * Monitor and manage lead lifecycle, lead scoring, nurturing, contact segmentation, and data cleansing  * Development and execution of compelling lead nurture programs across target business segments and sales funnel stages  * Sales Enablement and Integration  * Educate, enable and encourage the sales teams regarding demand generation processes and tools to ensure leads generation and conversion to opportunities  * Ensure sound integration of marketing automation tools with CRM for end-to-end processing of leads  * Evaluate and support sales-initiated marketing activities  * Website Rehaul and Content Optimization  * Define new webpage components to optimize web page UI / UX   * Improve content based on keyword research, SEO / GEO / AEO aspects, consistent with Sulzer brand and style guidelines.   * Optimize website structure and technical basics to ensure all content is highly visible to users and AI   * Reporting and Metrics  * Report and develop relevant Key Performance Indicators (KPIs) to ensure business impact of digital marketing activities   **You need to succeed:**   * Hands-on knowledge in digital campaign set up & execution and performance tracking  * Proven work experience in website creation and maintenance, marketing automation, content marketing and social media marketing  * Excellent understanding Hubspot is a must; good understanding of CRM system  * Minimum of 3-5 years experience in lead management, marketing automation and digital marketing project management   * Excellent knowledge in website analytics (Google Analytics, Tag Manager), Google Ads, SEO / GEO  * Able to effectively work and communicate at all levels within a matrix organization  * Analytical mindset  * High degree of independence and pragmatism   What we offer you ================= * A permanent contract. * A competitive salary as well as participation in the variable remuneration system based on personal and financial objectives.  * Meal vouchers.  * Access to a voluntary flexible compensation scheme allowing employees to optimize their salary package (e.g. health insurance, transport, childcare)  * Be part of an experienced and international team.  * A Good vibe working environment.  * The opportunity to grow your career within a solid and well-established international company.  * Be part of a dynamic organization undergoing continuous transformation and improvement.  * Offices location: Nuevos Ministerios \*Additional benefits may apply depending on the position and location.  Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment.   We are proud to be recognized as a Top Employer 2026 in Brazil, Canada, China, Finland, Germany, Ireland, Mexico, Switzerland, South Africa, the UK and the USA.