Director Retail
vf china shanghai branch
📍 asia chn shanghai 688 henderson office china🕐 23d ago🔗 workday
Job Description
**BUSINESS TITLE: Director, Retail**
**LOCATION: Shanghai**
The incumbent is responsible for the overall retail business performance in China to ensure all retail related areas including P&L management, operations efficiency, inventory management, manpower management, customer service, merchandise presentation and shop maintenance are well managed and geared towards the attainment of sales and profit maximization
Principal Accountabilities
**Strategic Vision and Business Planning:**
* Provide leadership and vision in the development and implementation of the strategic direction for China retail business.
* Ensure China country retail plans & strategies are calibrated both with global brand direction and Asia Retail strategy.
* Develop mid- and long-term strategies to achieve growth projections.
**Elevate Premium Consumer Experience in Retail:**
* Close cooperation with Retail Project, Retail Marketing, VM to ensure store setup & image keep evolvement with China customers shopping habits/behaviors.
* Partnership with Product, Marketing to create and maintain strategic customer recruiting plans with clearly defined objectives, desired outcomes, and a calendar of events.
* Consistently improve retail productivity and showcase the best practice for retail excellence; Test & learn in own retail first and cascade down to dealers.
**Build a Successful Retail Team in China embed with Purpose and Culture:**
* Lead regional retail teams in China in developing and ensuring success of their retail stores.
* Partnership with HR/VFRA on resource planning, retail STAR review, capability building and succession planning to support growth of the business.
* Review retail team's performance and coach for development on regular basis.
* Develop and implement an effective staff engagement program to minimize retail staff turnover and ensure company purpose & brand culture are upheld.
**Lead in Smart Retail Execution**
* Partnership with relevant stakeholders to establish smart retail processes which are efficient and customer-centric.
* Integrate resources through online and offline platforms to achieve consistent and effective consumer strikes.
* Close cooperation with internal & external stakeholders to drive smart retail conclusions and agreed milestones.
**Retail Operations Excellence:**
* Responsible for the overall success of retail operations driving sales, reinforcing operations, and store leadership management & development.
* Formulate and implement retail operation policy and procedure, seek innovation where necessary to ensure the business is carried out effectively to achieve the targets.
* Understand the local market, monitor key players and its market share, analyze and identify sales driver opportunities with marketing and product teams.
**Establish Strategic Relationship with Business Development Partners:**
* Responsible for shop opening and relocation by evaluating and analyzing site potential.
* Develop and maintain strong partnerships with business development partners to negotiate best opportunities.
* Close cooperation with retail project to ensure store format, setup & image keep evolvement with strategic city positioning.
Qualification & Experience Needed
Education:
* Bachelor degree above, or equivalent through experiences.
Experience:
* 12+ years progressive experiences in similar job capacity, with 6+ years in managerial roles;
Language:
* Fluent oral and written English;
* Excellent spoken and written Chinese
Computer:
* Good computer operation skill, particularly Microsoft Office applications.
Key Skills:
* Excellent communication skills and ability to engage various audience across multi-cultures
* Very in-depth retail understanding and ability to influence with strong commercial awareness
* Stock inventory management skills
* A pleasant team player.
* Strong commitment to continuous improvement.
* Innovative and strategic thinker
* Strong business acumen and analytical skills
* Results-oriented
* Digitally savvy
* Ability to juggle multiple priorities and work in a fast-paced environment
R-20260810-0066