Group PM-Gi Prima-Mumbai

**JOB DESCRIPTION:** -------------------- **Group Product Manager – GI Prima** **Abbott India Limited** **MAIN PURPOSE OF THE ROLE** We are looking for a dynamic and analytical marketing professional to join our Gastroenterology team as a Group Product Manager. The role will be responsible for driving brand performance through insightful market analysis, strategic planning, and flawless execution of marketing initiatives for a mid-sized brand portfolio. **MAIN RESPONSIBILITIES** * Identify emerging market trends, customer needs, and competitive dynamics to uncover growth opportunities. * Analyze market, sales, and customer data to generate actionable insights and support informed decision-making. * Develop and implement impactful brand strategies and annual marketing plans aligned with business objectives. * Own end-to-end execution of brand initiatives, ensuring timely and effective implementation across channels. * Conceptualize, design, and drive innovative marketing campaigns with a strong focus on field activation and on-ground execution. * Partner closely with the sales team to ensure seamless translation of brand strategies into customer-facing activities. * Conduct regular field visits to engage with healthcare professionals and the field force, gathering first-hand insights to refine brand plans and enhance execution excellence. * Track campaign effectiveness, monitor key performance metrics, and recommend optimization opportunities to maximize brand growth. **Candidate Profile Requirements** * 4–6 years of experience in pharmaceutical brand management * Strong analytical skills with the ability to interpret data and translate insights into strategic actions. * Proven experience in developing and executing successful marketing campaigns. * Excellent stakeholder management and cross-functional collaboration skills. * High ownership mindset with strong execution capabilities and a passion for driving business growth. **The base pay for this position is** N/A In specific locations, the pay range may vary from the range posted. **JOB FAMILY:** --------------- Product Management **DIVISION:** ------------- EPD Established Pharma **LOCATION:** ------------- India > Mumbai : BKC Building **ADDITIONAL LOCATIONS:** ------------------------- **WORK SHIFT:** --------------- Standard **TRAVEL:** ----------- Yes, 25 % of the Time **MEDICAL SURVEILLANCE:** ------------------------- Not Applicable **SIGNIFICANT WORK ACTIVITIES:** -------------------------------- Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)