Growth Marketing Lead - Amazon
trafilea
π Remoteπ Remoteπ 1mo agoπ himalayas
Job Description
#### **About [Trafilea](https://himalayas.app/companies/trafilea-com)**
[Trafilea](https://himalayas.app/companies/trafilea-com) is a Consumer Tech Platform for Transformative Brand Growth. Weβre building the AI Growth Engine that powers the next generation of consumer brands.
With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.
We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.
#### **Why [Trafilea](https://himalayas.app/companies/trafilea-com)**
Weβre a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.
### π We build and scale our own brands.
π¦Ύ We invest in AI and automation like few others in eCom.
π We test fast, grow fast, and help you do the same.
π€ Be part of a dynamic, diverse, and talented global team.
π 100% Remote, USD competitive salary, paid time off, and more.
#### **Job Responsibilities**
We're looking for a **Growth Marketing Lead, Amazon** to own profitable growth across our Amazon business. This is not a traditional marketplace management role. You will operate as the business owner for a portfolio of brands, products, and countries, driving revenue growth, profitability, organic ranking, advertising performance, conversion optimization, promotional strategy, and marketplace health.
You'll work cross-functionally with Advertising, Supply Chain, Demand Planning, Creative, BI, Finance, Customer Care, and Amazon support teams to identify growth opportunities, remove blockers, and scale performance.
* Own the growth, profitability, and performance of assigned Amazon brands and product portfolios.
* Develop and execute growth strategies across Amazon Advertising, organic ranking, promotions, and conversion optimization.
* Lead product-level business planning, identifying opportunities to scale revenue while protecting margins.
* Drive Amazon PPC strategy and manage external agencies to ensure execution aligns with business objectives.
* Improve product visibility, organic ranking, and non-branded sales through data-driven keyword and content strategies.
* Partner with Creative teams to optimize PDPs, customer experience, and conversion performance.
* Lead promotional planning, pricing initiatives, and marketplace growth programs.
* Monitor marketplace health, proactively identifying and resolving issues that could impact revenue or profitability.
* Collaborate with Supply Chain, Demand Planning, Finance, BI, and Customer Care teams to support sustainable growth.
* Build scalable processes, reporting frameworks, and operating rhythms that improve execution and decision-making.
* Translate data into actionable insights and present business recommendations to senior leadership.
* Identify automation and AI opportunities that improve efficiency and accelerate growth.
### Requirements
#### Must-Have Requirements
* 5+ years of experience managing Amazon marketplace businesses.
* Strong understanding of Amazon PPC, TACOS, ACOS, CVR, AOV, BSR, organic ranking, and contribution margin.
* Proven ability to diagnose product-level performance and identify growth opportunities.
* Experience managing agencies and external partners.
* Strong analytical and commercial decision-making skills.
* Advanced proficiency with spreadsheets, dashboards, and performance reporting.
* Excellent project management and stakeholder management capabilities.
* Strong written and verbal communication skills.
* Ability to thrive in a fast-paced, highly accountable environment.
#### Nice-to-Have
* Experience with Helium10, DataDive, Seller Central, Pacvue, Scale Insights, or similar tools.
* Experience in apparel, intimates, beauty, or other high-volume consumer categories.
* Experience across international Amazon marketplaces.
* Knowledge of catalog management, feed uploads, and listing optimization.
* Experience with SAS escalations, policy appeals, and account health management.
* Experience building SOPs, automations, and scalable processes.
* Experience managing Sponsored Brand Video programs and creative testing.
Originally posted on [Himalayas](https://himalayas.app)