Head of Category Strategy Dach
mars
π deu-baveria-unterhaching aut-vienna che-zug-zug germanyπ 1mo agoπ workday
Job Description
**Job Description:**
Ready to define the future of snacking? Shape the roadmap and lead the category strategy for our iconic Mars Snacking DACH portfolio.
**What would be your key responsibilities?**
* Translate the global category strategy into a locally relevant vision and growth agenda.
* Develop insight-led category strategies and solutions that drive shopper engagement and sustainable business growth.
* Lead and develop a high-performing team of min. 4 associates, fostering collaboration, capability building and continuous improvement.
* Identify category, customer and channel opportunities through data, insights and market trends.
* Partner with commercial and cross-functional teams to embed category strategies into customer plans and activations.
* Drive excellence in retail execution through clear priorities, performance tracking and best-practice frameworks.
* Champion the use of data, analytics and AI-enabled solutions to improve category performance and decision-making.
* Influence senior stakeholders across local, regional and global teams to advance the category growth agenda.
**What are we looking for?**
* Extensive FMCG/CPG experience with a strong background in category strategy/management, commercial strategy or related functions.
* Proven experience in senior category strategy/leadership and people management roles.
* Demonstrated ability to build, develop and lead high-performing teams.
* Strong analytical and strategic thinking skills, with the ability to translate insights into action.
* Experience driving business transformation, change initiatives and continuous improvement programmes.
* Excellent stakeholder management and influencing skills across diverse functions and organisational levels.
* Strong commercial acumen and sound business judgement.
* Experience developing customer-centric category solutions and delivering sustainable business growth.
* Comfortable operating in a fast-paced, complex and evolving environment.
* Fluency in German and English, both written and spoken.
**What can you expect from Mars?**
* Work with diverse and talented Associates, all guided by the Five Principles.
* Join a purpose driven company, where weβre striving to build the world we want tomorrow, today.
* Best-in-class learning and development support from day one, including access to our in-house Mars University.
* An industry competitive salary and benefits package, including company bonus.
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