Key Account Manager – Hypermarkets
pernod ricard philippines
📍 ph - taguig - bgc philippines🕐 26mo ago🔗 workday
Job Description
ACHIEVING COMPANY TARGETS
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* Ensure sell-in and sell-out volume targets are achieved through account-specific business plans and strategy for the Hypermarket accounts’ calendar of activities hinged from the Brand and Channel strategy
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* Leads total channel profitability by ensuring the Channel and Customer P&L and drives efforts to ensure delivery of volume, value and net sales targets
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* Full understanding of the S&OP process and ensuring forecast accuracy across Hypermarket accounts
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* Ensures achievement of the sell-out target of by driving sales via in-store sell-out programs considering inventory in warehouse and in stores
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* Leads total strategic business planning process for the Supermarket accounts
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* Spearheads and leads negotiations at Head Office level
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* Develop and follow an efficient coverage plan, call cycle that will allow maximum coverage of his/her team members across his accounts
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* Leads new products sell-in and execution strategy and ensures optimized distribution considering right skus at the right outlets approach
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* Establish and nurture a sustainable relationship with key customers
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* Collaborate with the Marketing and Trade Marketing teams to ensure visibility, cut-through and ample quantity of Last 3 Feet materials of key PRPI brands.
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* Ensure that commercial and/or brand building objectives are fully leveraged in all existing contracted/supported accounts and spends are maximized
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* Conduct product training with key stakeholders.
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* Monitor and report key market trends and propose actions.
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* Track pricing and highlight anomalies as part of the global pricing tool.
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* Monitor and report Grey Market Activity (GMA) in market.
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* Meet weekly/monthly reporting requirements: Competitors trade activities, price surveys, depletion reports
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* Ensure compliance with Sustainability and Responsibility guidelines
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* Leads the monitoring of the Trade Terms Agreement with across all accounts from volume build to sign-off which includes internal and external routing
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* Evaluate types, quantity and arrange delivery of POS materials required at each account in coordination with Marketing and Trade Marketing.
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* Monitor and improve the effectiveness of dedicated third-party personnel.
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* Consolidate and analyze weekly/monthly sales performance versus target, retail/wholesale price surveys and relevant competitive update reports.
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* Regularly evaluates monthly inventory and sell-in/sell-out reports from relevant customers.
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* Ensure A&P and A&D investments are efficiently monitored and managed.
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* Oversees timeliness of off premise team’s collection of account receivables with all direct outlets (AR Management).
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* Lead and set individual KPI’s for the sales executives and to ensure and assist in the achievement of these KPI’s.
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* Supervises group sales administrative roles; prepare sales order, credit application form and follow-up on order/shipment delivering.
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ENGAGEMENT
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* Establish and nurture close relationships with key customers by ensuring engagement strategy, frequency of calls, quarterly and monthly business reviews and leading top to top engagement with concessionaires – PWM, Blue Mountain, GGFI
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CONVERSION
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* Understand the full Modern Off Trade category landscape within the Supermarket sub-channel and share market intel with the commercial and marketing teams
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BUDGET AND CONTROLS
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* Evaluates all investment activities to ensure that agreed returns are achieved.
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* Follows the event mechanics and adjusts if needed to get the best possible results
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* Leads in ensuring budget management and utilization for Trade A&D and any investments given
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* Ensures compliance to Pernod Ricard S&R initiatives
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**Knowledge and Skills Requirements:**
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* Bachelor’s degree holder
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* Minimum 5 years strong experience in modern trade management
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* Experience in liquor, luxury or FMCG industry is a plus
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* Good command of MS Office.
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**Personal and behavioral skills:**
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Excellent critical thinking and analytical skills
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Organized, with strong result orientation
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Entrepreneurial mindset, resourceful and proactive
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Energetic and outgoing personality
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Excellent interpersonal and communication skills
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Team player with adaptive mindset
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Excellent record in leading high performing team/s
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Positive attitude
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**Functional Competencies**
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Market & Competitive Awareness
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Key Customer Management and Strategic Business Planning
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Company & Product Knowledge
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Selling & Negotiation Skills Operational Policy & Procedure
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Merchandising Knowledge & Skills
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Financial Knowledge & Analysis
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Management Information Skills
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**Job Posting End Date:**
**Target Hire Date****:**
2024-09-01
**Target End Date**: