Manager Merchandising App

vf china shanghai branch

📍 asia chn shanghai 688 henderson office china🕐 9d ago🔗 workday

Job Description

**ABOUT YOUR ROLE:** _We are looking for a Merchandising Manager, Apparel with a strong product eye, deep understanding of menswear, and a passion for consumer and marketplace insights._ _You are highly curious about how consumers live, shop, and engage with fashion across APAC markets. You stay connected to emerging trends, competitive landscapes, cultural movements, and market shifts, translating these insights into relevant and commercial product assortments._ _You understand the balance between brand vision, consumer demand, and business objectives, and are comfortable working cross-functionally with Design, Product Development, Planning, Sales, and Global Merchandising teams. You bring a strong understanding of the menswear business and can confidently brief product needs, identify opportunities, and influence product decisions that strengthen Timberland's position in the market._ _This role requires a hyper-local mindset and a deep appreciation of the diverse consumers across APAC. The ideal candidate can interpret market insights and consumer trends into compelling product stories and assortments that drive growth while staying true to Timberland's Rugged American Craft DNA.__._ **YOUR RESPONSIBILITIES WILL INCLUDE****:** * _Conduct ongoing consumer, marketplace, trend, and competitive research across APAC markets to identify emerging opportunities, white spaces, and category growth drivers._ * _Translate consumer insights, market intelligence, and trend analysis into actionable merchandising recommendations and seasonal product briefs._ * _Partner with Global Merchandising, Design, Product Development, and Planning teams to ensure product strategies align with regional consumer needs and market opportunities._ * _Develop and deliver comprehensive seasonal merchandising briefs, with a strong focus on menswear, outlining consumer needs, product opportunities, key trends, pricing architecture, and market requirements._ * _Build market-relevant assortments across Digital, Retail, Outlet, Wholesale, and Partner channels that balance consumer demand, commercial performance, and brand integrity._ * _Support the creation and execution of APAC capsule collections and regional product initiatives from concept through market delivery._ * _Analyze product performance, category trends, sell-through, and marketplace dynamics to recommend assortment optimizations and future opportunities._ * _Drive channel segmentation and assortment differentiation to maximize productivity while maintaining a consistent brand point of view._ * _Partner closely with Planning and Marketplace teams to support seasonal line reviews, assortment decisions, and business opportunities across APAC markets._ * _Monitor competitive brands, pricing, product innovations, and cultural trends to ensure Timberland remains relevant and competitive within the marketplace._ * _Support pricing recommendations and product positioning strategies that balance consumer expectations, competitive benchmarks, and margin objectives._ * _Build strong relationships with regional and global stakeholders, effectively communicating market insights, product opportunities, and assortment strategies._ **WHAT WE WILL BE LOOKING FOR IN YOU****:** * _7+ years of merchandising experience working within global fashion or lifestyle brand_ * _APAC Regional experience_ * _Bachelor’s degree or above in Merchandising, Marketing, Fashion or related disciplines_ * _Strong product sensibility with a clear understanding of trends, consumer behavior and the competitive landscape_ * _Proved ability to manage complex, multi-market and multi-channel assortments_ * _Strong analytical, organizational and communication skills_ * _Solid experience on SMU development and collaboration with other brands_ * _Ability to influence and collaborate effectively across all levels of the organization_ * _Willingness to travel as needed_ **WHAT YOU CAN EXPECT FROM US:** * _Being a part of a movement that is Purpose led which enables us to have a positive impact on communities around the world, it gives greater meaning to the work we do._ * _Working with a team of diverse and sharp minds that work with an inclusive and global mindset because our differences are what make us stronger together._ * _Providing you with the best in class, work environment, well-being policies and work place flexibility that is about helping you show up and lean into life with your whole self – emotionally, physically and socially._ **Statement on Diversity & Inclusion** At VF, we foster an inclusive environment that welcomes and values the differences of our associates, customers, suppliers, and communities. VF is an equal opportunity employer. We’re committed to providing equal opportunities in employment and treating our associates and applicants without discrimination on the basis of their race, color, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status or any other legally protected factor. R-20260825-0003