Market Development Specialist
husqvarna construction products north america
📍 boston massachusetts branford connecticut albany new york united states🕐 2mo ago🔗 workday
Job Description
**Last date to apply:**
We are continuously accepting applications
**Market Development Specialist – Northeast**
**Drive Growth. Build Relationships. Make an Impact.**
Are you passionate about sales, hands-on product demonstrations, and building strong relationships with dealers and end users? Husqvarna Construction is looking for a **Market Development Specialist** to drive growth and expand our footprint in **CT, NY, NYC, Long Island and N. New Jersey**. In this high-impact role, you’ll be at the forefront of our sales efforts, increasing product exposure and driving demand by engaging directly with dealers and end users on job sites.
**Why You’ll Love This Role:**
* You’ll be hands-on, demonstrating industry-leading equipment in real-world settings.
* You’ll travel across your territory, making a tangible impact on sales and dealer success.
* You’ll work with a top-tier product line in a role that blends sales, marketing, and technical expertise.
* You’ll be a key player in strengthening our competitive edge and supporting our dealer network.
**What You’ll Do:**
**Create User Demand with Strategic Dealers (40%)**
* Identify new user targets and conduct product demonstrations to drive sales growth.
* Partner with dealer sales teams for ride-alongs to create demand and increase sell-through.
* Organize product training and sales events with strategic dealers.
* Demonstrate key product lines, including **CSE (Trowels & Early Entry Saws), CDE (All Products), and CDT (All Products)**.
**Support the** **Superfloor™** **Strategy with Strategic Distribution Partners (40%)**
* Promote the **Superfloor™ program** by engaging with dealers and users through hands-on product demonstrations.
* Build strong relationships with Superfloor™ partners to enhance sales success.
* Execute ride-alongs and coordinate sales events to maximize exposure and adoption of Superfloor™ products.
* Work closely with regional sales teams to identify and support top-performing Superfloor™ dealers.
**Stay Organized & Drive Results (20%)**
* Maintain user leads and track engagement in our **CRM system**.
* Leverage tools like **Dodge Data** for lead generation and market insights.
* Serve as a liaison between **Product Management, Technical Services, and R&D** to address field issues.
* Report market trends, challenges, and opportunities to internal teams to refine strategy.
**What We’re Looking For:**
* **3+ years of experience** in sales, business development, or a related field.
* Bachelor’s degree in Business Administration or a relevant technical field preferred.
* Experience in **analytics-based sales organizations** is a plus.
* Strong communication and relationship-building skills.
* Ability to lift up to **100 lbs.** and work hands-on with products in various environments.
**Where You’ll Be:**
* **Highly preferred:** Boston, MA; Hartford, CT; or Albany, NY.
* **Travel:** Expect **75% overnight travel** to meet with dealers and users.
* Work from **the road, an office, or job sites** to ensure success in the field.
**Why Join Husqvarna Construction?**
At Husqvarna, we don’t just sell equipment—we provide **solutions**. We empower our employees with the tools, training, and support needed to succeed. Here’s what we offer:
* **Competitive salary** and performance-based incentives.
* **Full benefits package** (medical, dental, vision) from day one.
* **401(k) with matching—no vesting period**.
* **Employee discounts** on Husqvarna products.
* **Education assistance** and career development opportunities.
* **Paid parental leave** and other work-life benefits.
**Ready to make an impact? Apply today and be part of a team that’s shaping the future of construction solutions.**
_Husqvarna is an Equal Employment Opportunity employer, committed to a diverse and inclusive workplace. We prohibit discrimination based on race, color, religion, national origin, gender, sexual orientation, age, disability, veteran status, or any other protected category under applicable law._