Marketing Associate - Ops Content & Outbound

### This is a remote position. ****Location:**** Currently remote, may transition to onsite in future **About the Role** We are looking for an energetic, hands-on Marketing Associate to support multiple open workstreams across marketing operations, content writing, and sales development (SDR) activity. This is a generalist role, ideal for a fresher who wants broad exposure to how a modern marketing engine runs - from campaign operations and CRM hygiene to writing content and converting webinar leads through structured outbound follow-up. **Key Responsibilities:** **​** ****Marketing Operations**** * ****Maintain and update lead data in the CRM; ensure lists are clean, segmented, and campaign-ready.**** * ****Set up, schedule, and QA email campaigns, landing pages, and webinar workflows in marketing automation tools.**** * ****Track campaign performance and prepare weekly reports and dashboards for the marketing team.**** * ****Coordinate logistics for webinars and events: registrations, reminders, and post-event follow-ups.**** ******Content Writing** * Write and edit marketing content: emails, blog posts, social media posts, webinar promotions, and one-pagers. * Repurpose webinar recordings and other long-form assets into short-form content (summaries, snippets, posts). * Ensure all content follows brand tone, is grammatically clean, and is optimized for the intended channel. **SDR / Outbound (Webinar Leads)** * Follow up with webinar registrants and attendees via email, LinkedIn, and phone to qualify interest. * Run structured outbound cadences on marketing-generated leads and log all activity in the CRM. * Share lead feedback with marketing to improve targeting, messaging, and webinar topics. ### Requirements **What We're Looking For** * Bachelor's degree in any discipline (Marketing, Business, or Communications preferred). * Excellent written and verbal communication in English. * Strong organizational skills and attention to detail; comfortable juggling multiple work streams. * Working comfort with Excel; familiarity with any CRM or email tool is a plus. * A proactive, self-starter attitude - willing to pick up the phone, write a draft, or fix a list without waiting to be asked. **Nice to Have** * Internship or project experience in marketing, sales, or content. * Exposure to tools like Salesforce, Instantly, Canva, LinkedIn Sales Navigator, or webinar platforms (Zoom/Teams). * Basic understanding of B2B lead funnels and email marketing metrics. **What You'll Get** * Broad, hands-on exposure across marketing ops, content, and sales development early in your career. * Mentorship from experienced marketing and sales leaders, with a clear path to specialize (Ops, Content, or SDR/Sales). **** Originally posted on [Himalayas](https://himalayas.app)