Marketing Professional
cz97 compugroup medical ceska republika s r o
📍 praha 5 czechia🕐 1mo ago🔗 workday
Job Description
Position definition:
Business and management support with the creation of leads, online and offline advertising materials (leaflets, brochures, websites and another type of advertising). Brand and corporate identity care, event management.
* Implementation of Marketing strategy
* implementation and layout of campaigns, such as leaflets and other promotional materials, including organization of events, gifts
* Communication with business partners for off-line marketing, such as graphics and printing agencies
* Coordination, organization and monitoring of marketing content, contribution to marketing content creation
* Analysis of sales funnel (business leads and conversion rates)
* Market research incl. questionnaires, competitors monitoring
* Implementation of Marketing strategy, implementation and layout of campaigns, such as mailing, advertising in AIS
* Implementation and production processing for on-line, e.g. websites
* Planning and managing of digital activities such as paid social media
* Creation and management of digital newsletters and email campaigns
* Contribution to marketing content creation
* Analysis of digital campaigns and reporting of results
**Additional deliveries based on higher marketing department capacities**
* Increased leads generation from off-line activities together with tuned on-line leads generation
* Migration G2 to G3 larger support. Possible reduction of churn from the ending G2 systems.
* CGM brands strengthening on the local market.
* Increased marketing capacity for international cooperation and the local marketing team stability.
* Possible larger overlap of marketing services for CGM SK and IX CZ.