Media Buyer

growe talents

📍 Remote🌐 Remote🕐 15d ago🔗 greenhouse

Job Description

Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market. Perfect for those who aim to: • Plan, launch, and manage ad campaigns on Facebook, TikTok, and Google UAC targeting relevant iGaming audiences; • Optimize campaign performance across all platforms to maximize ROMI and player acquisition; • Analyze campaign data, generate performance reports, and identify improvement areas across Facebook, TikTok, and Google UAC; • Collaborate with creative and content teams to develop effective ad assets tailored to each platform's format and audience; • Stay updated on Facebook, TikTok, and Google Ads policies and platform updates, especially those affecting iGaming; • Conduct A/B testing (creatives, audiences, bidding strategies) to improve ad performance and user engagement; • Manage and scale UAC campaigns, including creative asset feeds and audience signals for Google's automated bidding; • Monitor competitors and market trends across paid social and Google to identify new opportunities. Experience you’ll need to bring: • Proven experience (2+ years) managing ad campaigns on Facebook, TikTok, and/or Google UAC, preferably across LATAM markets; • Strong understanding of Facebook Ads Manager, TikTok Ads Manager, Google Ads/UAC, Pixel, and conversion tracking; • Experience with acquisition tools — Keitaro, Voluum, WebView Apps, iOS Apps, - Cloak Flow, PWA Apps, AdHearts, AppsFlyer, etc; • Understanding of basic marketing metrics (CPA, CPM, CPC, CTR, ROMI, etc.); • Experience working with budgets from $50,000+ per month, with demonstrated ability to scale campaigns while maintaining profitable CPAs; • Upper-Intermediate level of English. It's a perfect match if you have those personal features: • Analytical & Data-Driven mindset: enjoys diving into numbers, spotting trends, and making performance-based decisions; • Detail-Oriented: carefully monitors campaign metrics, budgets, and compliance to avoid costly mistakes; • Proactive & Results-Oriented: takes initiative, owns performance, and is constantly looking for ways to improve ROMI; • Strong Communication & Collaboration Skills: able to clearly communicate ideas, strategies, and results within the team, works well with cross-functional teams (creative, product, CRM, compliance) to hit shared goals. Our clients offer competitive benefits to support your professional and personal growth, including: • Health & Wellness Focus; • Global Medical Coverage; • Growth Opportunities; • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.); • Performance-Driven Rewards; • Dynamic Work Environment. Apply, and let your growth journey begin.
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