Performance Specialist

The purpose of this role is to assist the team in their day to day duties and coordination of campaigns and initiatives **Job Description:** **Key responsibilities:** **Execute online performance campaigns:** * Setup or create paid/organic performance campaigns across display, search, social media, video, native, programmatic ads channels/platforms and Clients’ own media (Website & App/Marketplaces/social media channels/Pages/Shops) as per plan approved by Clients. * Monitor and optimize the performance campaigns to ensure the best outcome of the ads spending * Analyze the campaign data and suggest any changes to the plan if needed for better results. * Prepare campaign reports and data visualization as required, including achieved vs. Target KPI’s, analysis and suggestion for next period * Take part in the campaign planning stage as guided by direct supervisor: * Clarify the campaign objective & KPIs * Collect data for planning stage from various resources such as clients’ previous campaigns, suppliers, publishers, industry reports * Perform necessary research for planning such as keyword analysis, website audit, channel analysis, etc. **Update new trends and relevant knowledge:** * Actively follow and update on changes to all platforms for performance marketing which have direct impact on daily tasks * Attend all training conducted by direct supervisor and coaching/sharing sessions at department and company level * Take turn to present any updates/trends to the Performance team as required **Job Requirements** **Knowledge & experiences** * Minimum three years of experience in digital media execution and media agency background. * Self-serve platform knowledge, e.g. Google Ads, Facebook Business Manager. * Experience in E-commerce Onsite & Offsite Ads. * Expert knowledge of ad ops and measurement platforms (e.g. Integral Ad Science, MOAT, Double Verify, Grapeshot, etc). * Thorough understanding of the programmatic buying process. * Knowledge of display, video, OTT, paid social and audio inventory ecosystem, and ad formats, including planning and buying capabilities. * Hands-on running of performance campaigns is a plus. **Skills/Abilities** * Time Management * Project Management * Logical Thinking * Data Analytics **Location:** Ho Chi Minh City **Brand:** Iprospect **Time Type:** Full time **Contract Type:** Fixed Term Contract (Fixed Term)