Pinterest Growth Strategist — Ecommerce &amp Beauty Remote

About the Role -------------- We're looking for an experienced Pinterest Marketing Specialist to drive real traffic and sales growth for an online hair extension store. This isn't a "post and hope" role — you'll own a full growth strategy built on SEO-driven content, keyword and trend research, and continuous analytics-based optimization. If you know how to turn Pinterest into a measurable growth channel rather than just a content calendar, this is built for that. What You'll Do -------------- * Develop and execute a Pinterest growth strategy aimed at increasing website traffic and sales * Create engaging Pins using client-provided photos and videos, optimized for discoverability and conversion * Write SEO-optimized titles and descriptions for pins to maximize search visibility * Research high-performing keywords and current trends to inform content and pinning strategy * Publish pins consistently on a daily basis to sustain growth momentum * Organize and optimize Pinterest boards for better visibility and audience targeting * Drive targeted, high-intent traffic to the website through strategic pinning * Monitor analytics closely and continuously refine strategy based on performance data * Follow Pinterest best practices to avoid spam and maintain platform compliance What You Bring -------------- * Proven experience managing Pinterest accounts for ecommerce or beauty brands, with measurable growth results * Ability to create compelling visual content and write SEO-friendly descriptions * Strong knowledge of Pinterest trends, keyword research, and analytics tools * A strategic, growth-oriented mindset — comfortable setting goals and iterating based on data, not just executing a content calendar Nice to Have ------------ * Experience in beauty, hair, fashion, or related industries Why This Role ------------- * Growth-focused mandate: Your work is measured by traffic and sales impact, not just posting volume * Full strategic ownership: Own keyword research, content strategy, and optimization end to end * Data-driven iteration: Real opportunity to test, measure, and refine what actually drives conversions * Niche relevance: Beauty/hair ecommerce is a strong fit for Pinterest's visually-driven, high-intent audience How to Apply ------------ Ready to turn Pinterest into a real growth engine for an ecommerce brand? Apply through Toptal here: https://www.toptal.com/talent/apply