PM - Vaccines

**_About the job_** We are an innovative global healthcare company that helps the world stay ahead of infectious diseases by delivering more than 500 million vaccine doses a year. Across different countries, our talented teams are exploring new technologies to protect people and promote healthy communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world. **Main responsibilities:** _We are looking for a strategic and execution-focused **Product Manager** who can turn market insights into impactful marketing strategies. The ideal candidate has experience in the **self-pay healthcare market** and **Direct-to-Consumer (DTC) digital marketing**. You will lead end-to-end brand management and collaborate cross-functionally to drive vaccine growth._ **_Key Accountabilities:_** **_Market Insights, Strategy & Planning_** * _Generate deep market insights (consumer behavior, motivations, barriers, competitive landscape) and translate insights into actionable strategies._ * _Formulate, implement, and monitor effective brand and marketing strategies in collaboration with cross-functional teams._ * _Meet or exceed annual brand contribution and performance objectives._ * _Recommend and adapt global marketing strategies to local market needs._ * _Lead the development and validation of long-range planning and forecasting models to support budget, supply, and brand growth accuracy._ **_Forecasting & Business Management_** * _Prepare, implement, and review monthly rolling forecasts ensuring timely delivery of goods and optimal inventory levels._ * _Collaborate with Market Access, KAM, and Sales teams on pricing strategy._ * _Support analysis of brand sales performance, salesforce excellence, and omnichannel KPIs._ **_Strategy-to-Execution Brand Management_** * _Design, supervise, and track execution of marketing activities and spending according to plan._ * _Lead Direct-to-Consumer (DTC) marketing, including content strategy, digital funnel optimization, SEM/SEO, CRM, social media, and conversion tracking._ * _Design, execute, and optimize local promotional materials and core selling messages to support brand growth._ * _Recommend and secure approval for promotional materials in compliance with marketing strategy and regulatory requirements._ **_Medical, KOL & Stakeholder Engagement_** * _Coordinate medical activities such as scientific meetings, congress participation, lectures, and symposia._ * _Build and maintain strong relationships with KOLs, government authorities, academic influencers, local policymakers, and major customers._ * _Identify, coordinate, and support hospital/clinic listing activities to ensure product availability._ * _Experience in both GP and HP channel._ **_Cross-functional Collaboration & Training_** * _Work with sales training teams to reinforce product knowledge and enhance field force competitive edge._ * _Support implementation of omnichannel strategies and execution excellence._ **_Other Requirements_** * _Occasionally requires evening calls with headquarters teams in US/EU._ * _Occasionally requires domestic and international travels, or week-end activities within local regulations._ * _Ensure Sanofi First , Customer First mindset in all projects undertaken by constantly seeking best efforts, cost effective solutions, but also by knowing when to challenge ourselves and recognize failures._ * _Ensure all activities operate in line with the Sanofi Code of Ethics and relevant policies._ * _Sanofi employee must understand of own roles and responsibilities in avoiding health risk (Health), preventing accidents (Safety) and environment protection (Environment). Involved in any such activities must comply with HSE policy._ _About you_ **_Education_** * _B. Sc. Degree or above, major in Pharmacy, Business or related fields_ **_Experience & Knowledge_** * _4+ years of professional experience in MNC Marketing_ * _2+ years in Self-paid Marketing department_ * _Experience in project delivery ownership and accountability_ * _Experience with self-pay market/ consumer marketing_ **_Core Competencies/Skills_** * _Strong written and oral presentation skills, Chinese/English_ * _Project management and coordination_ * _Ability to effectively engage teams and cross-functional colleagues_ * _Analytical and numeracy skills_ * _Strong PowerPoint, excel skills_ * _Creative thinking & Problem solving_ _Why choose us?_ * Bring the miracles of science to life alongside a supportive, future-focused team. * Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally. * Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. Pursue _progress_, discover _extraordinary_ =========================================== Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our [ALL IN video](https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at [sanofi.com](https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness)!