Retail Sales Director
7070 delimex de mexico de c v
📍 mexico d f mexico🕐 2mo ago🔗 workday
Job Description
Job Description
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**Objective:**
The **Retail Sales Director** will lead Kraft Heinz Mexico’s retail commercial agenda across Modern Trade, Traditional Trade, Proximity, and E-Commerce, with full accountability for delivering sustainable, profitable growth. This role owns the commercial P&L and is responsible for translating business ambition into clear channel strategies, customer plans, and execution routines that accelerate growth across the market.
This leader will play a key role on the executive leadership team, partnering closely with cross-functional stakeholders to unlock growth opportunities, strengthen commercial capabilities, and deliver short-, medium-, and long-term results. The mandate calls for a strong commercial leader with a track record of delivering outstanding results through operational discipline, high-impact customer partnerships, and high performing teams.
**What success looks like**
* _Accelerate_ _growth across Mexico retail channels_
* _Commit & deliver mindset_
* _Strengthen customer partnerships_
* _Improve the effectiveness of commercial investments and sales routines_
* _Build an execution machine: an engaged, high-performing team that can execute with agility and discipline_
**Key Activities/ Deliverables:**
* Define and drive the commercial strategy across Modern Trade, Traditional Trade, Proximity, and E-Commerce
* Lead the commercial P&L, ensuring delivery of NSV, revenue, profitability, and investment effectiveness
* Translate business priorities into clear customer, channel, and execution plans
* Build and strengthen senior relationships with key retail partners, creating win-win growth opportunities
* Identify and close new commercial partnerships that expand reach, growth, and market impact
* Lead commercial planning, target setting, investment allocation, and performance tracking across channels
* Ensure strong commercial routines, operating discipline, and compliance with global policies and financial targets
* Partner closely with **Finance, Marketing, Category, and senior leadership** to identify growth levers and turn strategy into execution
* Monitor market, customer, shopper, and competitor dynamics to adapt plans with speed and rigor
* Develop and inspire a high-performing sales organization, building capability, accountability, and ambition across the team.
* **Number of Reports:** 4 direct reports and 20 indirect reports
**Competencies (experiences/ Education):**
* **10+ years of experience** in Channel Sales, Business Development, Key Account Management, or Commercial Leadership, within consumer goods
* Strong experience leading retail chain accounts and multi-channel commercial strategies
* Proven ability to combine strategic thinking with strong operational execution
* Experience owning or strongly influencing commercial P&L decisions
* Strong understanding of retail selling initiatives, including category management and information-based selling
* Advanced English
* Bachelor’s degree required; business-related studies preferred
**Skills (Knowledge/ Capabilities):**
* Strong negotiation, influencing, and stakeholder leadership skills
* Ability to build high-performing teams and lead through growth and transformation
* Effective communicator in both Spanish and English
Location(s)
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Mexico, D.F.
**Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes****.**