Senior Executive Ecommerce

**Key Purpose of the Job:** Responsible for brand E-Commerce business set up and establish E-Commerce processes and enhance procedure optimization to align with business growth and strategy **Key Area of Responsibility:** * Develop E Commerce strategy to deliver significant growth in VF revenue. * Manage the E Commerce site to provide great brand experience and optimize conversion including merchandising, promotions, and user experience * Lead the technical strategy for the E Commerce site. Identify and implement an E Commerce platform that delivers against business requirements and supports aggressive growth goals. * Maintain the E Commerce platform including upgrades / optimizations, security, redesigns, etc. * Co work with 3rd party logistics providers to optimize order fulfillment and return processes. * Provide regular reporting on key metrics including revenue, conversion, etc. Identify opportunities to optimize site and drive revenue based on active business management. * Analyze site performance and consumer and r recommend and implement improvements based on findings. **Experience**: * Experience in Retail industry is a must **Others:** * 5 years and above of proven success growing a high-performing e-commerce site * Experience producing strategic E Commerce roadmaps and assessments * Demonstrated ability to provide thought leadership and to influence effectively, often without formal authority * Demonstrated ability to deliver E-Commerce revenue and profit by driving traffic, improving conversion, increasing larger average order sizes and maintaining margin performance * Exceptional project management and planning abilities R-20260609-0048