Senior Marketing Specialist

**Job Description:** At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day. Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits. We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve. Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs. At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us! **Job Description:** This job is responsible for delivering either small end-to-end or large specialized portions of a marketing initiative or program. Key responsibilities include using advanced analysis and problem solving to recommend improvements and solutions, owning the delivery of primary components for small to medium marketing products/processes or secondary components for large/medium initiatives. Job expectations include working with senior management within the Marketing team to deliver solutions based on a defined set of project/program goals. We are looking for a digital marketing professional to join our Consumer Credit Card Marketing Strategy Integration team, where they will be working on some of the bank’s largest demand generation campaigns. The Sr. Marketing Specialist will be responsible for supporting credit card marketing on bankofamerica.com and media. **Required Qualifications:** * Strong project & task management skills * Must be detailed-oriented * Ability to work independently, as well as with a team, in a fast-paced environment  * Curiosity and a willingness to ask questions to help drive positive change * Ability to communicate clearly, effectively, and concisely * Excel and PowerPoint skills required, knowledge of pivot tables is a plus * 3+ years of financial services marketing, agency or comparable experience, experience with credit card is a plus **Desired Qualifications:** * Experience analyzing digital marketing metrics * QA testing and validation experience * Understanding of Co-Brand relationships * Content management system experience **Skills:** * Adaptability * Collaboration * Problem Solving * Process Management * Product Marketing and Branding * Active Listening * Attention to Detail * Oral Communications * Prioritization * Solution Delivery Process * Analytical Thinking * Business Acumen * Digital Marketing * User Experience Design * Written Communications **Minimum Education Requirement:** High School Diploma / GED / Secondary School or equivalent Internal employees who are currently working from home are still eligible to apply. However, if selected for the role, you may be required to work onsite in accordance with the workplace excellence policy. **Shift:** 1st shift (United States of America) **Hours Per Week:**  40