Senior Salesforce Administrator

As a Senior Salesforce Account Engagement (Pardot) Administrator, you will manage and support the Salesforce CRM and Pardot platform for a global user base. The role includes L2 support, advanced configuration, marketing automation support, user management, issue resolution, and continuous improvement of platform capabilities. You will act as a subject matter expert, ensuring best practices, platform efficiency, and alignment between Sales and Marketing business needs. **Job Description:** **Key Accountabilities** * Provide L2 support for Salesforce CRM and Account Engagement (Pardot) platforms. * Support user queries and deliver training on Salesforce and Pardot functionalities. * Manage user and license administration including setup, deactivation, roles, profiles, permission sets, sharing settings, and Pardot user access. * Handle data migrations, data loading requests, and marketing data management activities. * Support integrations between Salesforce, Pardot, and external/downstream systems. * Configure and maintain Pardot assets including Engagement Studio programs, automation rules, dynamic lists, completion actions, forms, landing pages, and email templates. * Monitor and troubleshoot Salesforce-Pardot sync issues and ensure proper lead lifecycle management. * Support campaign execution, lead nurturing, scoring/grading models, and campaign reporting. * Stay up to date with Salesforce and Pardot releases and evaluate new features. * Execute Salesforce configuration changes including flows, approval processes, layouts, record types, dashboards, reports, and validation rules. * Identify underutilized platform features and collaborate with product owners for backlog prioritization. * Establish best practices, maintain documentation, and suggest continuous improvements. **Professional Knowledge/Skills** * 5+ years of experience as a Salesforce Administrator. * 3+ years of experience with Salesforce Account Engagement (Pardot). * Certified Salesforce Administrator. * Salesforce Account Engagement Specialist certification is preferred. * Excellent communication and stakeholder management skills. * Strong hands-on experience with Salesforce Flows and automation tools. * Experience with Engagement Studio, Automation Rules, Dynamic Lists, and Completion Actions. * Knowledge of lead management lifecycle and marketing automation best practices. * Experience with Salesforce-Pardot integrations and troubleshooting sync issues. * Experience working in a global organization. * Strong problem-solving and analytical skills. * Self-motivated and able to work independently and in teams **Location:** Bangalore **Brand:** Bcoe **Time Type:** Full time **Contract Type:** Permanent