Strategic Alliances

Strategic Alliances (Oracle, Salesforce & NetSuite)1 As **Senior Lead – Strategic Alliances (Oracle, Salesforce & NetSuite)**, you will own the development, execution, and measurement of joint go-to-market alliance strategies across these critical ecosystems. You will be accountable for accelerating **partner-influenced pipeline and revenue**, enabling internal teams with partner-aligned plays, and elevating Jade Global’s market presence alongside key technology partners. This is a senior strategic role with leadership visibility, cross-functional collaboration, and budgetary responsibility. **Key Responsibilities** ------------------------ ### **1\. Strategic Alliance Planning & GTM Execution** * Develop and own comprehensive alliance strategy, frameworks, and annual joint business plans with Oracle, Salesforce, and NetSuite aligned with Jade’s core solutions (Cloud, AI, ERP, integration & transformation). * Lead co-developed go-to-market (GTM) plans that resonate with shared target markets, customer segments, and business outcomes. * Define and track measurable alliance KPIs tied to pipeline, revenue influence, executive engagement, and market visibility. **Outcomes/KPIs:** * Joint business plans and scorecards implemented each quarter * Partner-influenced pipeline targets achieved * Defined revenue contribution attributed to alliance activities ### **2\. Partner Relationship & Ecosystem Leadership** * Build and strengthen executive-level relationships with alliance leaders and field teams at Oracle, Salesforce, and NetSuite. * Represent Jade in partner councils, strategic planning sessions, and joint leadership reviews. * Ensure strong alignment on joint priorities, funding opportunities, and marketplace positioning. **Outcomes/KPIs:** * High partner alignment index * Formalized partnership engagement models * Executive touchpoints and strategic collaboration forums established ### **3\. Joint Demand Generation & Campaigns** * Lead planning and execution of co-branded campaigns, digital activations, webinars, industry events, and field marketing initiatives to drive demand and shorten sales cycles. * Coordinate partner-coordinated content creation, thought leadership pieces, customer success story development, and shared promotions. **Outcomes/KPIs:** * Leads and pipeline generated via joint campaigns * Metrics on campaign engagement and conversion * Share of voice improvement in target markets ### **4\. Enablement & Internal Alignment** * Equip internal teams (sales, marketing, presales, delivery) with partner-specific playbooks, sell-with strategies, competitive differentiators, and solution messaging. * Facilitate partner training, certification awareness, and ecosystem education programs. **Outcomes/KPIs:** * Sales adoption of partner plays * Reduced sales cycle times for joint opportunities * Increased partner competency within internal GTM teams ### **5\. Measurement, Reporting & Governance** * Define meaningful KPIs, dashboards, and performance governance processes for strategic alliances. * Provide regular alliance business reviews to leadership with metrics tied to outcomes and strategic impact. **Outcomes/KPIs:** * Clear alliance performance dashboards * Quarterly partnership ROI reporting * Measurable improvements in partner ecosystem contribution **What Success Looks Like in 12 Months** ---------------------------------------- * A robust alliance operating model deployed across Oracle, Salesforce, and NetSuite ecosystems. * Consistent, measurable partner-influenced pipeline and revenue outcomes. * Increased executive visibility and strong alignment with partner leadership. * Scalable joint campaigns and GTM frameworks producing repeatable results. **Required Qualifications** --------------------------- * **10+ years’ experience** in strategic alliances, partner management, ecosystem leadership, or business development in technology sectors. * Proven experience with **Oracle, Salesforce and NetSuite ecosystems**, driving measurable co-sell and joint GTM outcomes. * Strong cross-functional leadership and stakeholder management skills. * Ability to define and measure strategic KPIs, build dashboards, analyze performance, and present insights to leadership. * Excellent communicator with executive presence. **Preferred Qualifications** ---------------------------- * Prior experience with enterprise **Cloud and digital transformation**, ERP, or SaaS partner ecosystems. * Experience in joint campaign planning, demand generation with partner co-funding models, and partner marketing incentive structures. * Familiarity with partner incentive and investment frameworks, partner portals and shared collaboration tools.